Leica at Hillhead, 2018
For Hillhead 2018, Leica Geosystems required an environment that included the ability to integrate several areas that would serve different purposes. In particular, a hospitality area, a private meeting area and an interactive product zone featuring a number of excavator simulator competitions, which promotes Leica Geosystem’s Machine Control products. The solution was found in the fondly nicknamed “Temple” structure. The design of the structure allows for three main areas that Damn Good were able to customise with large format graphics, AV solutions and furniture solutions. Careful consideration and planning was executed to fit the various elements of the stand into the assign space and all the hard work paid off with great results.